Saturday 31 January 2015

Latest Marketing Manager Interview Questions and Answers

11. What important trends have you picked up in our industry?
Be prepared with two or three trends that demonstrate your knowledge of the industry. Consider technological challenges and opportunities, current economic conditions and demands and growing competitiveness.
Your approach to personal and professional development will be evaluated with manager interview questions like What is your favorite management book? Be prepared with a list of books you have read about management and show a proactive approach to self development.
Expect common job interview questions in your manager interview. Get interview answer help and tips to interview questions that focus on your strengths and weaknesses, your greatest achievements and your career goals at

12. How would your staff and colleagues describe your leadership style? Give me an example to support your answer.
The purpose of this question is to find out if the style is congruent with the organizational culture. The perceptive leader is able to adapt his or her style to fit the follower's, employee's and organizational needs.

13. What are the most important values and ethics you demonstrate as a leader? Give me an example of these in practice.
Integrity- being truthful and trustworthy and having conviction - is an essential leadership competency. The effective leader demonstrates values and ethics in personal behavior and integrates these values and ethics into organizational practices and activities. A good leader acts with the courage of his/her convictions. While leaders are open with their employees and model honesty, transparency and fairness, they do not violate confidences or divulge potentially harmful information.

14. Name some situations in which a leader may fail. Tell me about a time when you failed as a leader?
A number of factors can fall outside a leader's control such as the available skill pool in the organization, time constraints, the economic climate. If employees are lethargic and negatively orientated it can create a situation ripe for failure. In answering leadership interview questions that explore how you deal with difficult challenges focus on how you were able to analyze the setback and seek honest feedback to learn from failure. How you used the difficult situation to encourage constructive questioning of policies and practices. Show your ability to be resilient in the face of failure and to constantly work towards improvement.

15. What role does leadership play for a manager? How have you demonstrated this with your managers?
The leader's role is to communicate the strategic vision to management with clarity. To translate the vision into concrete direction and plans. To identify and communicate priorities, short term objectives, timelines, performance measures, clear accountabilities and performance agreements to management. To provide quality judgment and advice.

16. Tell me about an innovative solution you developed to a non-traditional problem.
Effective leaders promote change and innovation. Finding solutions to unique problems are facilitated by encouraging a constant information flow in all directions and emphasizing responsiveness to changing demands.

17. Tell me about a time when the going got really tough. How did you rally the staff and build morale?
Leaders build a sense of common purpose by promoting the organizational vision both internally and externally. They develop and implement effective communication strategies within the organization. Remove barriers to collaboration. Provide clear direction on priorities. Give clear and honest feedback to inspire trust.

18. What methods have you used to gain commitment from your team?
Leaders gain commitment by influencing and persuading the team to set objectives and buy into the process. They establish a spirit of cooperation and cohesion for goal attainment. They take the team into the performing phase as quickly as possible. Leaders encourage debate and ideas from all stakeholders. They inspire a commitment to success and excellence by demonstrating passionate personal commitment and promote a productive culture by valuing individuals and their contributions.
Demonstrate your ability to settle dispute by focusing on solving the problem taking into consideration the personalities involved. To evaluate the viability of different dispute resolution mechanisms available. To provide support and expertise to others. To negotiate compromise.

19. How have you influenced employees to follow your strategic vision for the organization?
Leaders develop ownership by involving employees in the decision-making and planning process. They provide resources to facilitate employee success and empower employees by devolving authority to get things done efficiently. Effective leaders develop processes that engage employees in achieving the strategic vision.

20. How have you encouraged learning and development of employees?
Learning happens at every opportunity. Your answer to leadership interview questions like this should demonstrate that effective leaders develop employees by mentoring, coaching and providing performance feedback on a daily basis. Leaders act as models for their employees but the most effective leaders not only teach by example they take a personal interest in the learning of others and serve as mentors. Additionally they manage learning throughout the organization by continually focusing attention on the learning agenda and providing the resources to facilitate it. Finally leaders monitor learning by getting regular feedback.
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